We believe that research and plans are the foundation of successful marketing and sales efforts. With an extensive background in market research, we can discover a wealth of information about who your customers really are, what they want and how to appeal to them. Armed with this information, we create marketing and sales plans that are uniquely effective at moving people down the sales funnel from prospects to leads, customers and super-customers.
In the daily activities of running your company, you may end up being so busy that it’s hard to focus on the future. When you use Pro Creative to create your marketing and sale plans, you can dedicate yourself to running your company. Meanwhile, we drill down into the details of your market, industry and positioning and lay it out so your whole team can get on the same page.
If you are planning on launching a new product or seeking additional capital, you absolutely need a marketing and sales plan. If you can’t demonstrate how you can sell your product or service, then you will not get funded. Your custom plans will give your internal team a map to reach your goals.
Marketing and sales plans include
- Description of the overall market including size, major players, barriers to entry and trends
- Target market including demographics, psychographics, behavior, geographic distribution and social media analysis
- Product or service description, plans for any new products or services with pricing
- SWOT analysis (strengths, weaknesses, opportunities and threats)
- Competitive analysis
- Positioning statement
- Online strategy, including web, social media, SEO, PPC, content marketing, etc.
- Sales distribution channels, existing and recommended
- New markets to pursue
- Sales staffing, compensation strategy and incentives
- Monthly sales forecast for 2 years
- Marketing costs projected over 2 years
Jennifer Dublino has been a trusted, extremely professional and dedicated researcher and writer for our many projects since mid-2017. She was the first who quickly understood the nature of our business and our reports and, more importantly, was able to deliver exactly what we needed and according to our schedule. I highly recommend her to any company who needs someone with an excellent work ethic and is always focused on the task at hand.Bob Sillick, CMO, Media Group Online